Media & Communication courses

Macleay College

Bachelor Of Digital Media Specialising In Digital And Social Media Marketing in Macleay College

  • Duration : 3 Years
  • Intake : February, May, September
  • Level : Undergraduate
  • Tuition & fees : $ 24,000 Per Year
  • IELTS : 6.0
  • TOEFL : 78
  • PTE : 52


About Bachelor Of Digital Media Specialising In Digital And Social Media Marketing in Macleay College

Course overview

A Bachelor of Digital Media from Macleay will have you exploring creative and strategic problem solving, online storytelling, social media and content strategy development in a hands-on learning environment. You'll create and manage digital content across a variety of platforms and carve out your niche in this rapidly evolving sector. Dive even deeper into your area of interest by choosing one of the following specialisations:

  • Coding and Analytics – learn how to code websites and applications and mine data to discern valuable business insights 
  • Content Creation – produce photo and video content for digital and social media campaigns
  • Content Writing – become a specialist writer for websites, blogs, social media and other online content
  • Digital and Social Media Marketing* – develop marketing activities and campaigns across channels
  • Digital Entrepreneurship* – learn how to set up your own digital startup
  • User Experience Design* – design digital ads, web banners, interactive websites and mobile apps

How you'll learn

Designed and taught by industry professionals, this course focuses on innovative practices and hands-on learning.

You’ll get the opportunity to work both independently and in groups to create real-life projects that test your skills and knowledge. Small classes feature personalised teaching that nurtures each student’s unique strengths.

You’ll develop and design digital content for social media platforms, blogs and websites, create digital photos and online videos, and manage projects like digital marketing initiatives, social media campaigns, interactive websites and mobile apps.

Potential job opportunities

  • Communications Manager
  • Digital Account Manager
  • Digital Content Producer
  • Digital Content Creator
  • Digital Copywriter
  • Digital Designer
  • Digital Marketer
  • Digital Strategist
  • Multimedia Specialist
  • Social Media Manager
  • Interaction Designer
  • Web Designer
  • User Experience Designer

Academic qualification equivalents:

  • Generally requires you to have completed a secondary school qualification equivalent to an Australian Year 12 certificate.

English language requirements (one of the below):

  • IELTS       :       6.0
  • TOEFL      :       60-78
  • PTE          :       48-52

Macleay College Highlights

Institution Type Private
Campus Setting Urban
Faculty members 38
Percentage of International students 25%
Average Class Size 25
Test scores accepted IELTS, TOEFL, Pearson Test, Cambridge

Macleay College Average Tuition Fees And Other Expenses

The following list includes popular courses at Macleay College and their associated tuition costs:

Programs Fee Per Year (8 units) Per Unit Cost  (AUD) Scholarship (AUD) Net Fee Per Unit (AUD)
All Bachelor  Degrees 72,000 3,000 18,000 2,250
Diploma courses (Accounting; Social Media and Marketing) 24,000 3,000 6,000 2,250
Diploma courses (Business Management; Advertising and Media; Digital Media; Journalism; Marketing) 36,000 3,000 9,000 2,250

Know more about Studying in Australia

Tuition Fees in Australia (1st Year Average) BE/Btech: AUD 29109 | MBA: AUD 35139 | MS: AUD 36803 | BBA: AUD 28693 | MEng: AUD 39298 | BSc: AUD 34307 | MIM: AUD 39298 | MFin: AUD 35347 | MArch: AUD 37218 | BHM: AUD 28693 | MIS: AUD 35347 | MEM: AUD 43040
Average Accomodation & Food Costs in Australia AUD 1680 Per Month Approx
Entrance Exams in Australia TOEFL: 77 | IELTS: 6.5 | PTE: 57 | GRE: 300 | GMAT: 600
Work and Study in Australia Permitted for 20 hours/week with a valid study permit.
Post Study Work Permit in Australia 2 Year after graduation depending on the course.
Cost of Student Visa in Australia AUD 620
Student Visa in Australia The subclasses for the visa were reduced to two from the eight for convenience. The two visa subclasses are Subclass 500 (for students) and Subclass 590 (For Student Guardian).
Intakes in Australia There are Two Main Intakes in Australia: February and July.
Top Job Sectors in Australia Health Care and Social Assiastance, Construction, Education, Manufacturing, Public Administration and Safety, Transport & Logistics, etc.
Economy in Australia 1.7% (2019e) 2.3% (2020e), 10th Largest in the World by Nominal
Fees components - (1st year Fees and expense)

Tuition & fees :

$ 24,000

Total

$ 24,000