MBA - Master Of Business Administration International (marketing Specialisation) in Edith Cowan University (ECU), Australia

MBA - Master Of Business Administration International (marketing Specialisation) in Edith Cowan University (ECU)

The Masters by coursework develops and educates highly skilled global managers and leaders who can contribute to organizations in an effective and responsible manner.

In a globally competitive environment, it is essential to build organizational capability by creating a climate and culture conducive to innovation and advancement. The course provides students with the ability to respond to challenging situations in complex and modern organizations. It also builds and further develops problem-solving skills, and effective interpersonal and relationship management skills.

Course Learning Outcomes

  • Apply critical thinking and technical skills to solve authentic business problems.
  • Demonstrate effective communication and teamwork skills appropriate to cultural contexts.
  • Demonstrate mastery of a global body of discipline knowledge and practice, including knowledge of research principles and methods.
  • Independently initiate, plan and execute a substantial project to meet agreed deliverables.
  • Justify decisions and judgements that address a complex business issue considering the ethical and social consequences.

Marketing Specialisation

Provides students with the skills and knowledge required for a career in customer, product, brand and revenue management.

The focus of marketing is to create value for an organisation, their customer, their partners, and society at large. Marketers research the needs of customers, bring products to market, manage channel partners, and manage customer satisfaction and loyalty. This specialisation equips students with the skills, theory, and practical experience to audit a market, identify opportunities, and create, implement and manage a marketing plan. It also explores marketing at a local, national, and international level.

Other specialisations you can study in this course:

  • Cyber Security Studies
  • Entrepreneurship and Innovation
  • Environmental Management Specialisation
  • Finance
  • Hospitality Management
  • Human Resource Management
  • Information Systems
  • International Business
  • Marketing
  • Professional Internship
  • Project Management
  • Supply Chain and Logistics Management

Know more about Studying in Australia

Tuition Fees in Australia (1st Year Average) BE/Btech: AUD 29109 | MBA: AUD 35139 | MS: AUD 36803 | BBA: AUD 28693 | MEng: AUD 39298 | BSc: AUD 34307 | MIM: AUD 39298 | MFin: AUD 35347 | MArch: AUD 37218 | BHM: AUD 28693 | MIS: AUD 35347 | MEM: AUD 43040
Average Accomodation & Food Costs in Australia AUD 1680 Per Month Approx
Entrance Exams in Australia TOEFL: 77 | IELTS: 6.5 | PTE: 57 | GRE: 300 | GMAT: 600
Work and Study in Australia Permitted for 20 hours/week with a valid study permit.
Post Study Work Permit in Australia 2 Year after graduation depending on the course.
Cost of Student Visa in Australia AUD 620
Student Visa in Australia The subclasses for the visa were reduced to two from the eight for convenience. The two visa subclasses are Subclass 500 (for students) and Subclass 590 (For Student Guardian).
Intakes in Australia There are Two Main Intakes in Australia: February and July.
Top Job Sectors in Australia Health Care and Social Assiastance, Construction, Education, Manufacturing, Public Administration and Safety, Transport & Logistics, etc.
Economy in Australia 1.7% (2019e) 2.3% (2020e), 10th Largest in the World by Nominal
Duration :

2 Years

Intake

Jul/Feb

Level

Postgraduate

Tuition & fees

$ 26,950 Per Year

IELTS

6.5

TOFL

84

PTE

58

University Course Details URL

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