About Msc International Marketing & Business Development in SKEMA Business School

This MSc offers a double-competency approach that recruiters are looking for. 

Students are trained in the core must-have competencies required for future marketing or business development professionals: 

• Brand management
• Innovation & creativity
• Strategic marketing
• Consumer insights
• International business development
• Application of operational marketing
• Sales & business development. 

Students are further able to customise their course of study by choosing campus-specific electives, with five possible destinations:

• Lille: one of the most dynamic French regions with a strategic geographic position at the centre of western Europe (one hour from Paris, London, Brussels / two hours from Amsterdam and Germany). 
   
• Paris: The French capital with France’s densest economic, cultural and industrial base 
   
• Sophia Antipolis: the “French Silicon Valley” with the largest European Technopole
   
• Belo Horizonte: capital of the second largest state in Brazil, offering live analysis of the emerging markets business development
   
• Suzhou: based in Suzhou Industrial Park, a hub for new-technology development and opportunity to experience the dynamism of the growing Chinese and Asian markets

The programme balances hard and soft skills, academic input and practical application, reaching out to companies through projects, testimonials, case studies and challenges. 

Academic qualification equivalents

• Applications are open to all students who are currently doing, or already hold, a degree in higher education abroad (equivalent to at least a bachelor's degree); these applicants must have spent at least two years outside France within their bachelor or/and master programme.
• Candidates must be under 30 years old when applying. 

English language requirements (one of the below):

• IELTS: min 6.5 with at least 6.5 for each section
• TOEFL iBT: TOEFL iBT score > = 80

The average tuition fees at SKEMA Business School in France can vary depending on the program and the level of study (undergraduate, graduate, or doctoral). Please keep in mind that tuition fees are subject to change, and it's essential to check the most up-to-date information on the SKEMA Business School website or contact the admissions office directly for the latest tuition fees. Additionally, fees may differ for international students compared to EU/EEA students. Below are approximate figures for tuition fees at SKEMA Business School:

• Bachelor's Programs (BBA or Global BBA): The annual tuition fees for undergraduate programs at SKEMA typically range from around €8,000 to €10,000 for EU/EEA students. International students may have higher tuition fees, often ranging from €12,000 to €14,000 per year.
• Master's Programs (MiM, MBA, Specialized Master's): Tuition fees for master's programs can vary widely based on the specific program, location, and whether it's a one-year or two-year program. On average, for EU/EEA students, the fees for master's programs may range from approximately €10,000 to €20,000 per year. International students may face higher tuition fees, ranging from €15,000 to €30,000 per year or more.
• Ph.D. Programs: Tuition fees for doctoral programs are typically lower or waived, especially if students receive research assistantships or scholarships. However, students may still be responsible for certain administrative fees.
• Executive MBA: Tuition fees for the Executive MBA program at SKEMA Business School can be higher due to the executive nature of the program. These fees often range from €30,000 to €50,000 or more.

It's essential to note that SKEMA Business School offers various scholarships and financial aid options to help offset tuition costs for eligible students. These scholarships may be based on merit, financial need, or specific criteria related to the program or campus. Therefore, prospective students are encouraged to explore scholarship opportunities offered by SKEMA and consult the school's financial aid office for guidance on funding their education. Additionally, the tuition fees may have changed since my last update, so it's crucial to verify the current fees before applying to SKEMA Business School.