About Innovation Design Management Master Of Arts in University of Applied Sciences Europe (UE Berlin)
In its recently published study from October 2018 called “The Business Value of Design”, the global consulting firm McKinsey & Company demonstrated that companies who regard design and the employment of creativity as principal drivers in their value-generation outperform industry-benchmark growth by as much as two to one.
Comprehensive disruption through digitisation, changing marketplaces, and consumer behaviour have created a new professional playing field between creative design, business strategy, and IT development. Innovation-centered companies increasingly look for managers who understand how to use design as a prominent driving factor behind business decisions and how to incorporate right-brain-thinking and an artistic attitude in business, as strategic assets in the generation of innovation and sustainable consumer-value, and in the transformation of a companies’ organisation and vision.
This new Master programme “Innovation Design Management” is positioned right at the intersection of design and business. It wants to shape individuals who accept these complex, fast-paced challenges and who take an integrated approach with strategies that combine the best of design, business, and technology. This is, among others, accomplished through a range of intense project activities that will be held in close cooperation with leading industry professionals and actual enterprises who face these very challenges.
What makes it outstanding to study at the University of Applied Sciences Europe?
The University of Applied Sciences Europe (UE) is state accredited, has been awarded on multiple occasions and is one of the 25 best universities worldwide in international approach.
Here you study in small courses, so you get individual support and personal contact to our professors. All of our lecturers are successful experts in the world of art and design.
The wide range of programmes enables you to determine the interdisciplinary courses of your studies and gives you access to the modern equipment of all areas, from photography to game design.
Working during your study time
We want your studies to fit perfectly into your life. That's why the courses for the Master’s degree students take place on Wednesday afternoon until Friday and sometimes Saturday afternoon during the semester. This is how part-time work and studying become compatible.
Still, in a full-time study course preparation and follow-up work are necessary and need to be considered.
The programme - interdisciplinary courses, projects and more
Innovation Design Management is a one-year master's programme welcoming international and national applicants majoring in all economics- or design-related subjects.
In this programme, you will have the unique chance to acquire deep knowledge of how leading companies employ design to create innovative and more meaningful products, establish corporate culture and deliver sustainable customer value.
Career opportunities
More and more companies are understanding the substantial value that design can bring to them:
- Design creates meaningful products and better development processes
- Disruptive or radical innovations require new development processes
- Design gives a conceptual dimension to idea-finding and concept-development
- Design is a human-centered activity
Therefore, the market needs experts who have a strong standing in design and in business and who can successfully organise design both as strategy and as process. This persona is at the core of the master’s programme Innovation Design Management.
Typical areas of work include leading positions in:
- Design Development & Management
- Design Research & Strategy
- Corporate Culture & Strategic Brand Management
- New Business Development
- Product & Innovation Management
Academic qualification equivalents
- Bachelor's degree from a university or technical college
English language requirements (one of the below):
