The Master of Digital Business Management is designed to provide managers with the advanced knowledge and capabilities they require to lead digital innovation and transformation in their organisations.
You’ll learn to unpack and understand the potential available in digital business, including the strategic value of technology, the importance of digital business investment, new digital business models, data analytics, digital business risk and cyber security – giving you a broad foundation for understanding the future of work and business.
Graduates will be prepared for roles in systems analysis, business development and project management, or as a data architect, data warehouse consultant, business intelligence analyst, statistical modeller, application integration specialist, e-business consultant, chief information officer or IT director.
Aims and objectives
Students who successfully complete this course will be able to:
demonstrate advanced and coherent knowledge of Digital Business Management as it applies to key areas of the digital economy including the strategic management and governance of information and communication technologies (ICT), digital business initiatives, digital business opportunities and risks
critically research, evaluate and apply information systems management and digital business theories, frameworks and practices in a range of business, management and industry contexts in an independent manner
communicate information systems solutions that meet business needs in complex, digital and networked environments, manage stakeholder relationships, and support organisational change, in a proficient and professional manner
critically evaluate, justify and articulate appropriates response to current ethical, organisational and industry challenges for strategic information management in complex, digital and networked business environments
work in a self-reliant, independent manner, show leadership and take initiative where appropriate particularly in a diverse team environment
apply critical thinking to promote new and innovative approaches to information systems management, digital business development and the application of ICT in various social, business and entrepreneurial contexts
apply knowledge of research principles and methods to plan and execute a piece of independent research in ICT and digital business management practice and in preparation for research higher degree.