The Masters by coursework develops and educates highly skilled global managers and leaders who can contribute to organizations in an effective and responsible manner.
In a globally competitive environment, it is essential to build organizational capability by creating a climate and culture conducive to innovation and advancement. The course provides students with the ability to respond to challenging situations in complex and modern organizations. It also builds and further develops problem-solving skills, and effective interpersonal and relationship management skills.
Course Learning Outcomes
Provides students with the skills and knowledge required for a career in customer, product, brand and revenue management.
The focus of marketing is to create value for an organisation, their customer, their partners, and society at large. Marketers research the needs of customers, bring products to market, manage channel partners, and manage customer satisfaction and loyalty. This specialisation equips students with the skills, theory, and practical experience to audit a market, identify opportunities, and create, implement and manage a marketing plan. It also explores marketing at a local, national, and international level.
Other specialisations you can study in this course:
All applicants are required to have a minimum of three years appropriate and/or relevant supervisory or managerial experience if applying with a Bachelor degree. Alternatively applicants can apply with a Graduate Certificate of Business or a Graduate Diploma of Business, with equivalents considered.
English Minimum Requirements
Academic IELTS: An overall band score of 6.5, with no individual band less than 6.0
TOEFL: Minimum score of 573, including Test of Written English of 5.0 or better
TOEFL iBT: Minimum score of 84, with no individual score less than 17
Pearson Test of English (PTE): PTE Academic 58, with no score less than 50 for postgraduate standard entry courses
University of Cambridge (Cambridge English: Advanced): Post-2015: An overall score of 176, with no individual band less than 169
Other: Other evidence of English language proficiency may be acceptable.
|Annual Endowment||485.2 Million AUD|
|Total students (on-campus)||23,514|
|International students (on-campus)||5,714|
The students planning to enroll at the university are encouraged to prepare an overall budget for international students looking to study in Australia. Amount of tuition fees of every course in ECU varies and can be checked with the help of the Fee Calculator.
|Tuition||14,450 – 20,025 AUD per semester|
|Housing fee||205 AUD per week|
|Transportation||33 AUD per week|
|Meals||203 AUD per week|
|Personal expenses||132 AUD per week|
International students who want to apply to Edith Cowan University are required to demonstrate their proficiency in English by fulfilling either one of the criteria as mentioned below:
|Test||Minimum Score Required for Undergraduate||Minimum Score Required for Graduate|
|IELTS||6.0 (All individual bands minimum 6.0)||6.5 (All individual bands minimum 6.0)|
|TOEFL||Paper based: 550 (Written English: 5)
Internet based: 70 (Individual scores minimum 17)
|Paper based: 573 (Test of written English - 5)
Internet based: 84 (Individual scores minimum 17)
|University of Cambridge||169 (No individual band less than 169)||176 (No individual band less than 169)|
Application portal: Online
Application fee: No fees
Admission deadline: July 10, 2020 (for both UG and PG courses)
English language proficiency (TOEFL PBT – 550, TOEFL iBT - 70, IELTS – 6.0, PTE – 52, WAUFP – 50% + pass)
|Tuition Fees in Australia (1st Year Average)||BE/Btech: AUD 29109 | MBA: AUD 35139 | MS: AUD 36803 | BBA: AUD 28693 | MEng: AUD 39298 | BSc: AUD 34307 | MIM: AUD 39298 | MFin: AUD 35347 | MArch: AUD 37218 | BHM: AUD 28693 | MIS: AUD 35347 | MEM: AUD 43040|
|Average Accomodation & Food Costs in Australia||AUD 1680 Per Month Approx|
|Entrance Exams in Australia||TOEFL: 77 | IELTS: 6.5 | PTE: 57 | GRE: 300 | GMAT: 600|
|Work and Study in Australia||Permitted for 20 hours/week with a valid study permit.|
|Post Study Work Permit in Australia||2 Year after graduation depending on the course.|
|Cost of Student Visa in Australia||AUD 620|
|Student Visa in Australia||The subclasses for the visa were reduced to two from the eight for convenience. The two visa subclasses are Subclass 500 (for students) and Subclass 590 (For Student Guardian).|
|Intakes in Australia||There are Two Main Intakes in Australia: February and July.|
|Top Job Sectors in Australia||Health Care and Social Assiastance, Construction, Education, Manufacturing, Public Administration and Safety, Transport & Logistics, etc.|
|Economy in Australia||1.7% (2019e) 2.3% (2020e), 10th Largest in the World by Nominal|
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