For all organisations marketing is an increasingly important function. Whether it’s a charity seeking to raise funds, a business looking for new customers or a brand expanding into new international markets, marketing lies at the heart of these activities.
The marketing challenges of the future encompass the rise of technology, global competition, fast changing consumer trends and managing the entire customer experience whether that’s instore or on social media.
In this increasing complex environment the demand for skilled marketers is increasing as is the presence of marketers on the executive board of major organisations.
Taking a Joint Honours award allows you to have more flexibility in your studies and also potentially in your future career. Marketing combines well with a whole range of different academic options to give you a powerful combination of different career pathways. Marketing skills are highly prized by employers and can be applied and adapted to create lasting customer value in a number of different business sectors.
Studying Marketing Joint Honours will help you to develop your marketing skills in customer analysis, marketing planning, research, brand management and more all within a digital and global landscape. These skills can be put to good use in a small enterprise, the not-for-profit sector or in an International organisation. Upon graduation you will be equipped to take on the marketing challenges of the competitive digital world.
A central theme of all of our modules is digital marketing. As you will be aware we are certainly living in a digital world and no marketing course is complete without a digital foundation. You can be sure that you are being prepared for marketing in the 21st century.
In the Joint Honours course you can select two subjects as joint for stage one. You have the option to continue your studies with equal emphasis on both of your chosen subjects as a joint degree in stages two and three, or switch to a major or minor split. Your degree title is derived from the two subjects.
A range of individual and group-based assessment methods are used to assess the Marketing Joint Honours course. These include written reports, live-client projects, portfolios, research reports, presentations, multiple choice tests and examinations.
For Joint Honours students taking this course you can expect taught study to be a combination of lectures, seminars and workshops, usually for six hours per week. We recommend that you spend 12 hours per week in self-directed study time.
The Wilson Endowment Scholarship provides a £1,500 scholarship to undergraduate students from the Northamptonshire area. The endowed scholarship was donated in memory of Mr Lynn Wilson,…
University of Northampton Highlights
Number of Staff
Number of Students
Number of International Students
Graduation Employment Rate
Student Satisfaction Rate
Academic Programs Offered
Undergraduate and Postgraduate
Mode of Programs Offered
Full time, Part time and Distance
Medium of Instruction
Average Tuition Fee for International Fee
GBP 12,000 - GBP 15,000
Proficiency Test for English Language
IELTS, TOEFL iBT or Pearson PTE
Scholarships, Funds and Loans
University of Northampton Average Tuition Fees And Other Expenses
For all the prospective candidates for the institute, an estimated cost of living in the UK is as cpmipield below.
The tuition fee varies from one course to another. Following are some of the popular courses along with the tuition cost:
BA and BSc Degrees
BSc Podiatry / BSc Occupational Therapy
Sandwich / placement Year
MA or MSc Degrees
Cost of Attendance
Basic list of expenses apart from tuition fee are as follows:
Type of Expenditure
Cost (in GBP, per week)
Accommodation (includes basic facilities)
130 to 300
36 to 52
4 to 14
Books and supplies
Clothing and personal care
16 to 26
University of Northampton Application Process
Basic Admission Requirements
Certified transcripts of high school/college/university
One reference required
Statement of Purpose depicting the interest of the applicant in the chosen course
MBA applicants must also have a proof of work experience
Arts and design applicant must also submit their portfolio
The Result of Language Tests for English Proficiency from all the international applicants. The exams valid are IELTS, TOEFL iBT and Pearson PTE. Following are the minimum scores required in IELTS to gain admission:
6.0 overall and not less than 5.5 in each section
6.5 overall and not less than 5.5 in each section
7.0 overall and not less than 6.5 in each section
When an international student is accepted they are required to pay the deposit fee of GBP 5,000 and will then receive a CAS (Confirmation of Acceptance for Studies) from the University.
Other documents for the visa application process are: